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NATIONAL/CINEMEDIA NEWS

AMC now warns moviegoers to expect ’25-30 minutes’ of ads By Jess - 2 weeks ago

Making it easier to arrive when your movie is actually about to start. Making it easier to arrive when your movie is actually about to start. AMC Theatres is making it easier for moviegoers to know… [+1540 chars]...

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AMC Will Soon Start Adding More Commercials Before The Movie Starts By Zack - 1 month ago

AMC, the largest theater chain in the United States, will soon start showing even more commercials before the start of a movie. This is on top of the usual 20 minutes of trailers and ads already show… [+1729 chars]...

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You're about to get ads right before the movie at AMC too By Milan - 1 month ago

AMC is adding a "premium spot" to its screenings.Erik McGregor/LightRocket via Getty Images

  • AMC Theaters will show ads after the trailers starting July 1 in a bid to boost revenues.
  • … [+1611 chars]...

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AMC Theatres announce shocking change that people aren’t thrilled about: ‘That’s already excessive’ By Fabiana - 1 month ago

Moviegoers at AMC Theatres are in for a rude awakening starting next month. A few commercials and coming attractions before a movie begins are expected however, soon enough, AMC Theatres will be del… [+2359 chars]...

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AMC Theaters Is About To Make Going To The Movies Worse By Site Author - 1 month ago

It's no secret that movie theaters have had a tough time getting back on solid ground in the aftermath of the pandemic, which closed down theaters all over the world five years ago for months on end.… [+1547 chars]...

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AMC Says New NCM Preshow Ads Before Movies “Does Not Negatively Influence Moviegoing Habits” By anthonypauldalessandro - 1 month ago

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows starting July 1. Why is this a big deal? Bigger than the taxation of trad… [+1843 chars]...

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